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actions speak louder than words…
our clients are consistently satisfied so much so that many of our client relationships have been ongoing for more than 10 years
At the outset of Genius, our model was a risky one as we only generated revenue if our customers used our platform, true Pay As You Go with an invoice at the end of the month if you chose to use the system.
It was a leap of faith we were willing to take. We knew we had a great product, and our model was to make that accessible to any business that could benefit without massive outlays or long term contracts.
Who could say no to that? We also knew that a great product on its own isn’t enough, we needed to deliver a robust, reliable solution coupled with great service.
We had learned all of these lessons the hard way, being in the customer shoes in previous businesses.
Our faith wasn’t unfounded – our business has been profitable every year since inception and our customer tenure tells the story of their confidence in our product, service and the relationships in which we work with them to help them succeed.
We knew that if we didn’t get that combination of product and service right, that our customers would simply look for an alternative solution. The fact that they didn’t pay a penny until they started using the solution was the cherry on the cake!